As the new age of technology is growing the difference between print media and digital media has had a significant effect on print media, as some would argue. The motion that print is dying out is a huge issue revolving around the world of today’s media. There has been many thought’s concerning print media and the dilemmas that it is being faced with due to digital media and the forced choices that they are undergoing in order to “keep up” as to say. However, it’s easy to forget that print media has been around for many years and that well established print houses have a massive reader base.
It is agreed by many that digital media is more convenient as you can call upon it at any time and that news breaks faster online than it does on print, causing this to be the main reason as to why print may be dying. The fact that online publishers updates can be fast and in a matter of minutes makes digital media more tempting.
As I looked into the topic a bit more to see what all the fuss was about I found an organisation called Association of Online Publishers. This interested me as newspapers were joining in order to be a part of the digital world. This indicates to me that clearly Newspapers possibly fear being left behind if they don’t follow the crowd. Which made me think, if they themselves have trust in the print industry?
The shift in technology means that now the encouragement of digital media rather than print has increased and publishers are being encouraged to produce more digital media on the ground that it is more widely assessable to people with no limited amount of geographical circulation. However, I found that The Professional Publishers Association holds award for both print media and digital media proving that there is a relevance for both and they can work together creating a common platform rather than them having to rival one another.
Although it has been argued by many that print media does not have a long life span, I believe that it does and the fact that news people still prefer having a paper to read while having tea or sitting on the train means that print is not dying and as journalism is based on people the fact reamains that people sell people.
